THE ULTIMATE DIGITAL MARKETING
RESOURCE GUIDE

Over 110 Useful Digital Marketing Resources and Tools, the perfect resource for beginner-to-advanced digital marketers looking to level up their toolbox. It’s so important to keep up with your industry, but we understand it takes time. To help you out, we’re sharing a list of our favourite go-to sites.

SEARCH ENGINE OPTIMIZATION (SEO)

moz

Backed by the largest community of SEOs on the planet, Moz builds tools that make SEO, inbound marketing, link building, and content marketing easy.

Google page speed insights

See how your mobile site speed ranks compared to other top brands and learn how you can provide a faster, more frictionless mobile experience

Bing Webmaster Tools

Bing Webmaster Tools and improve your site's performance in search. Get access to free reports, tools and resources.

SERP Simulator

Tired of inaccurate and outdated SERP snippet generators? SERPsim is based on the very latest google pixel limits and is a full fledged SERP simulator

SERP Robot

Free SERP check, track and monitor your search engine keyword ranking quickly and accurately.

SEO Site Checkup

Supercharged SEO Analysis & Monitoring Tool. Instantly Analyze your SEO Issues. Automated SEO Checkups. Access Free SEO Tools. Custom Audit Report. Check Website Backlinks. Services: Check Website Backlinks, Analyze Competitors, Create Automated Checkups, Custom Branded SEO Report.

Google Business Review Link Generator

You can share your short URL with customers from your Google My Business dashboard on your computer or the mobile app. Customers can leave reviews

ahrefs

Audit your website, explore competitors, research keywords & backlinks - all in one place. Powered by seriously big data & trusted by top SEOs.

keywordtool.io

The first place to start is with long-tail research and this can be done with the help of a number of tools. My first choice, however, is always KeywordTool.io

Google Keyword Planner

Use the Keyword Tool to grow your Ads account and forecast keyword volume. Show Up Online. Free Setup Available. No Budget Minimums. Advertise On Mobile. Advertise On YouTube. Customized Reporting. Styles: Search Ads, Banner Ads, Video Ads, Mobile Ads, App Ads

Schema Creator

Schema.org Property: creator - The creator/author of this CreativeWork. This is the same as the Author property for CreativeWork.

XML Sitemaps

Free Online Google Sitemap Generator. XML-sitemaps.com provides free online sitemap generator service, creating an XML sitemap that can be submitted to

Yoast seo

Attract more visitors from social media. Get Yoast SEO for WP online now! Preview of your page. Control over breadcrumbs. Updated every 2 weeks. Redirect manager. Content insights. Readability check. Avoid duplicate content. Ad-free. 7,000,000+ installs. Suggestions for links

Robots.txt Generator

Generate effective robots.txt files that help ensure Google and other search engines are crawling and indexing your site properly.

semrush

Discover your competitors, improve your SEO, boost your rankings. Try now! 3,000,000+ users. 8 billion keywords. Best SEO Tool 2018 Winner. 150+ regional databases. 491,000,000+ domains. Services: Keyword Analytics, Site Audit, Traffic Analytics, Position Tracking, Organic Research

google search console

Search Console tools and reports help you measure your site's Search traffic and performance, fix issues, and make your site shine in Google Search results

Google Trends

Explore how Google data can be used to tell stories. .... tools, explore our training center for over 40 lessons on Google products, including Google Trends.

SimilarWeb

Grow your market share and website traffic with SimilarWeb's digital market intelligence platform. Compare any website traffic statistics & analytics.

Browseo

View any web page like search engines see it. Browseo helps you to identify issues with your site and with competitors' sites. Browseo is 100% free.

LinkMiner

Find competitors' backlinks you can replicate easily. LinkMiner is an easy-to-use backlink checker with more than 9 trillion backlinks. Try it now for free!

Structured Data Testing Tool

What is this test? Test your publicly accessible page to see which rich results can be generated by the structured data it contains. Learn more

Data Analytics

GOOGLE analytics

Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place.

mixpanel

Get valuable customers insights to make smarter decisions and act faster based on how customers use your product or website with Mixpanel.

FoxMetrics

FoxMetrics is customer data and intelligence platform which creates single customer views by ingesting first-party customer data from any data source

Chartbeat

Improve audience engagement, inform editorial decisions, and increase readership. Chartbeat delivers real-time analytics, content intelligence

Matomo

Enjoy the full benefits of a Premium Web Analytics and Conversion Optimization tool ALL in one place, while taking full control with 100% data ownership.

SEMrush

SEMrush offers solutions for SEO, PPC, content, social media and competitive research. Trusted by over 3000000 marketers worldwide

heap analytics

Heap builds analytics infrastructure for every online business. We automate the annoying parts of user analytics. No more manual anything.

GOOGLE analytics

Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place.

Woopra

Analyze and visualize the entire customer journey from first marketing touch all the way through immersive product usage, email and chat interactions, customer

Statcounter

StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions

Serpstat

Smart and powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit.

Ahrefs

Audit your website, explore competitors, research keywords & backlinks - all in one place. Powered by seriously big data & trusted by top SEOs

Optimizely

Optimizely is the world's leading experimentation platform, empowering marketing and product teams to test, learn and deploy winning digital experiences,

kissmetrics

Check out our new home! Customer Engagement Automation by Kissmetrics. Behavioral analytics + email campaign automation. Analyze, segment and engage

GoSquared

Real-time web analytics, live chat, and marketing automation software guaranteed to increase conversion.

Clicky

Clicky Web Analytics is simply the best way to monitor, analyze, and react to your blog or web site's traffic in real time.

SE Ranking

The website ranking software for business, agencies and SEO specialist. Online SEO tool for marketing strategy: monitor, test, analyze with SE Ranking.

Mention

Get the easy-to-use media monitoring tool that lets you track social mentions, analyze competitors, find influencers, and generate leads.

Adobe Analytics

Build your audience intelligence with Adobe Analytics, a leading-edge data engine that turns touchpoints into audiences you can target, personalize

Resources For automation

Klaviyo

Klaviyo, a marketing automation platform that automates sms and email marketing to help businesses acquire, retain and grow their customers.

zapier

Zapier® helps your tools work better, together—so you can save time and money. Free Trial. Be more productive by integrating tools you use. Anyone can get started in a few clicks. Advanced Built-in Tools. Bank-level Security. 24/7 Support. SMS, Email, Formatter. 99.99% Up-time.

hubspot

HubSpot offers a full platform of marketing, sales, customer service, and CRM software — plus the methodology, resources, and support — to help businesses ...

Constant Contact

With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. Start your FREE trial today!

LeadSquared

Complete Marketing Automation and CRM software for businesses. Organize your lead capture, lead management, sales management & analytics in one

drip

Drip is the first ECRM–an Ecommerce CRM designed for building personal and profitable relationships with your customers at scale

marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

salesforce

Salesforce is your business' command centre in the form of a customer relationship platform (CRM ). Our solutions work together to manage your sales

safefusion

Salesfusion is a marketing automation platform built to work for you with software that empowers marketers to nurture leads & drive revenue.

keap

Improve customer retention & satisfaction while saving 28 hours / month with Infusionsoft. Sales and marketing software that's simple to use and generates more revenue. Top Ranked CRM Software. CRM for Small Business. SMB e-Commerce Tools. Automate Lead Capture.

customer.io

Trigger email, push, SMS, webhooks, and more with Customer.io. Gain control over behaviorial data to personalize customer communication and drive

adroll

Dare to grow your business with AdRoll Growth Platform — helping over 37000 brands grow revenue through seamless marketing and ads.

Resources For Website Hosting

wpeNGINE

WP Engine provides managed WordPress hosting for mission critical sites around the world. Amazing support, enterprise class, & optimized for WordPress.

Flywheel

Flywheel is managed WordPress hosting built for designers and creative agencies. Build, scale, and manage hundreds of WordPress sites with ease

CLOUDWAYS

Managed cloud hosting platform with 24/7 expert support for fast performance, and freedom to host web applications on five cloud infrastructure providers.

PANTHEON

Pantheon is the high-performance hosting platform where marketers and developers build, host, and manage their most important websites.

SITEGROUND

Our web hosting services are crafted for top speed, unmatched security, 24/7 fast and expert support. Trusted by more than 1 Million domains!

RACKSPACE

Fast, Scalable Hosting for High-traffic WordPress Sites. ... Hosting your WordPress site at Rackspace gives you the speed and flexibility to build how you want, when you want.

Resources For Email Hosting

RACKSPACE

Host on our dedicated or cloud infrastructure or through one of our partners. Leverage our expertise to run fast and lean.

OUTLOOK

Outlook.com is a free personal email service from Microsoft

GMAIL

Gmail is email that's intuitive, efficient, and useful. 15 GB of storage, less spam, and mobile access.

FREE

Resources For Website Development

WORDPRESS

WordPress is software designed for everyone, emphasizing accessibility, performance, security, and ease of use.

BEST VALUE

UNBOUNCE

Ditch your other landing page software. Try the best landing page builder for reducing turnaround time & converting more traffic — no coding needed.

ASTRA

Looking for WordPress theme that's fast, elegant & customizable? Meet Astra! It's customizer powered, SEO friendly and compatible with major page builders.

FREE

SHOPIFY

Fully Hosted, Cloud-Based Solutions. Grow your Business with Shopify. 100+ Professional Themes. Social Media Integration. Unlimited 24/7 Support. Drop Shipping Integration. 99.99% Average Uptime. Secure Shopping Cart. Full Blogging Platform. SEO Optimized. Mobile Commerce Ready.

LEADPAGES

Leadpages is More Than A Landing Page Builder - Build Sites & Landing Pages With One Tool. Your Website Is a Lead Gen Tool, Get The Most Out of It. Create & Optimize Your Site. Easy-to-Use. Drag and Drop Editor. Easy A/B Testing. Dedicated Support.

CARTFLOWS

Conversion Tested Checkout. CartFlows replaces your complicated checkout process with our optimized checkout that instantly increases conversions,

FREE

WOOCOMMERCE

Build your store on the world's most popular eCommerce platform. Built for WordPress. Open Source. Sell Anything Online. Fully Customizable. Beautiful Designs. Customer Support.

BEST VALUE

BIGCOMMERCE

Build a Great Store for your Brand. Sell Everywhere with More Included Features. Mobile-ready storefront. Free SSL. Flexible pricing. Customizable Templates. Fully customizable. Seamless integration. Scalable data reporting. AMP-enabled stores. Secure & PCI compliant.

ELEMENTOR

Elementor is the best WordPress Page Builder, with over 2000000 active installs. Create beautiful websites using a simple, intuitive drag and drop Interface.

FREE

PHOTO & IMAGE ASSETS

PIXBAY

Find your perfect free image or video to download and use for anything. ✓ Free for commercial use ✓ No attribution required ✓ High quality images.

FREE

SHUTTERSTOCK

Search millions of royalty free stock images, photos, videos, and music. Get inspired by 1000s of new, high-resolution stock images added daily.

PICJUMBO

Beautiful FREE stock photos Download free stock photos, backgrounds and images in high‑resolution for personal and commercial use

FREE

GRATISOGRAPHY

Quirky, Creative, Always Free Photos. The world's quirkiest collection of free high-resolution pictures, comprised of the world's best, most creative images - photos you just won't find anywhere else. All completely free to download without copyright restrictions.

FREE

UNSPLASH

Beautiful, free images and photos that you can download and use for any project. Better than any royalty free or stock photos.

FREE

STOCKSNAP

The #1 source for beautiful free photos. High quality and high resolution stock images free from all copyright restrictions (CC0) - no attribution required.

FREE

RESHOT

Uniquely free photos. Handpicked, non-stocky images. Yours to use as you wish.

FREE

BURST SHOPIFY

Free stock photos for websites and commercial use Download free, high-resolution images

FREE

PEXELS

Free stock photos you can use everywhere. ✓ Free for commercial use ✓ No attribution required

FREE

ADOBE STOCK

Find the perfect high-res, royalty-free, stock image to enhance your next creative project. All from within your Adobe Creative Cloud apps. Preview watermarked images inside your designs first. Then license, access and manage them directly within Photoshop, InDesign, Illustrator, and other Adobe desktop apps.

PICOGRAPHY

Gorgeous, High-Resolution, Free Photos That you can use however you like with our free license.

FREE

SKITTERPHOTO

All photos on Skitterphoto are public domain. This means that all photos are free to use for any purpose. You may download and edit photos and even use them commercially.

FREE

Resources For Design Creatives

coolors

Generate perfect color combinations for your designs.

PHOTOSHOP

Create your best work using Photoshop with its newest features & innovations! Haze Control. Faster Export. Easier Editing on the Go. Adobe XD Integration. Split Tone Adjustments. Custom Toolbars. Adobe Stock Templates. Free product updates. In-App Search Tool. Design with Artboards.

ENVATO

Join millions and bring your ideas and projects to life with Envato - the world's leading marketplace and community for creative assets and creative people.

Colorhunt

Color Hunt is a free and open platform for color inspiration with thousands of trendy hand-picked color palettes.

CANVA

Beautiful Design Templates, Tools to Boost Your Workflow, No Surprises. Try It Free Today! Free 30 Day Trial. Priority Support. Simple To Use Interface. 100% Happiness Guarantee. Unlimited Storage. 200K+ Companies On Board. Services: Brand Kit, Magic Resize Tool, Animate Your Designs.

CREATIVE MARKET

Ready-to-use graphics, fonts, themes, photos and more, starting at only $2! Find Over 17k Fonts. 110k Stunning Templates. Over 1 Million Photos. Free Goods Every Monday. Holiday Design Assets. Over 24k Content Creators. Over 3.8 Million Members. Designs for Every Need.

FREE STUFF

WEB GRADIENTS

Come to WebGradients.com for 180 beautiful linear gradients in CSS3, Photoshop and Sketch. This collection is curated by top designers and totally free.

VECTR

Free vector graphics editor. A simple yet powerful web and desktop cross-platform tool for everyone.

CLIPPING MAGIC

Instantly Remove Image Backgrounds Online Get a transparent background with just a few clicks. Upload your image to start!

ADOBE CREATIVE CLOUD

Get the entire collection of creative apps, built in templates & more. Join! Free trial downloads. Step-by-step tutorials. Up to 100GB of storage. Free product updates. No internet access needed. Brands: Creative Cloud, Photoshop, Lightroom, Illustrator, InDesign, Premiere Pro, Audition.

Resources For Video Hosting

YOUTUBE

Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.

VIMEO

Join the web's most supportive community of creators and get high-quality tools for hosting, sharing, and streaming videos in gorgeous HD and 4K with no ads.

WISTIA

Wistia provides simple software for creating, managing, and sharing videos for business. With a customizable player, detailed analytics, and Soapbox (

Resources For Cloud Storage

GOOGLE DRIVE

Safely store and share your photos, videos, files and more in the cloud. Your first 15 GB of storage are free with a Google account.

BOX

One platform for secure content management, workflow, and collaboration. Box is how the most demanding enterprises drive digital transformation. Information Governance. Automate Workflows. Online Collaboration. Seamless Integrations. AI/ML for Content. Modern Digital Workplace.

DROPBOX

Dropbox is a modern workspace designed to reduce busywork-so you can focus on the things that matter. Sign in and put your creative energy to work.

ONE DRIVE

Save your files and photos to OneDrive and get them from any device, anywhere.

PCLOUD

pCloud is the secure cloud storage, where you can store, share and work on all your files. You can access them on any device, anywhere you go! Get 10 GB

SYNC

Get your team in Sync. Secure cloud storage and sharing. Get 5GB Free. Secure File Sharing. Top Rated Cloud Storage. Free signup. Services: Private Cloud Storage, Secure File Sharing, Automatic Backup.

Resources For Team Management

basecamp

Trusted by millions, Basecamp puts everything you need to get work done in one place. It's the calm, organized way to manage projects, work with clients,

slack

Fewer meetings, less internal email, all your tools integrated. That's Slack. Searchable Archive. File Sharing. Sync Across All Devices. Screen Sharing. Instant Messaging. Services: Instant Messaging, File Sharing, 1000+ App Integrations, Searchable Archive, Screen Sharing, Voice Calls.

teamwork

World-Class Project Management Software - Loved by Over 30,000 Creative Teams. 100% Secure. See Why We Are The Best. Try It Free. Trusted By 250k Companies. Be Up & Running In 5 Min. Best-In-Class. Types: Teamwork Projects, Teamwork Desk, Teamwork Chat, Teamwork Spaces.

skype

Stay in touch! Free online calls, messaging, affordable international calling to mobiles or landlines and Skype for Business for effective collaboration.

trello

Bring your team together in Trello for projects, meetings & more. Join free. Available in 21 Languages. Access From Anywhere. Join 25 Million People. Work Offline. Plan With Teammates. For Teams Of All Sizes. For Any Event. Connect Other Apps. Agile Kanban Boards. 100+ App Integrations.

freelancer

instant Access To 30M+ Designers, Developers, Writers & More. Hire Online Today. 24/7 Support.

Resources For Conversion Optimization

proof

Increase your leads, demos and sales by 10% in 10 minutes. Try Out Proof Today! Display real social proof on your website and get more conversions. Increase Visitor Trust

privy

Grow your email list & reduce cart abandonment. Try Privy free today! Join 300,000+ Users. Friendly Chat Support. Get Started Free. No Coding Required. Features: Display Types, Triggers And Targeting, Display Designer, Email Marketing.

LeadSquared

Complete Marketing Automation and CRM software for businesses. Organize your lead capture, lead management, sales management & analytics in one

optinmonster

Powerful lead generation software that converts abandoning visitors into subscribers with our dynamic marketing tools and Exit Intent® technology.

provely

Boost Conversions Adding Social Proof to Any Site. Just 2 Minutes Flat and It Will Auto-Detect New Signups to Display!

hotjar

See how visitors are really using your website, collect user feedback and turn more visitors into customers.

push crew

PushCrew Push Notification software helps in retargeting, engagement and increase revenue for your business. Sign up for Free

Resources For Fulfillment

stripe

Scale faster by building your business on Stripe's payment processing platform. APIs to accept credit cards, manage subscriptions, send money, run a marketplace. Transparent pricing. Easy integration. Simple APIs. 100,000+ businesses

wufoo

Wufoo's HTML form builder helps you create online web forms. Use our web form creator to power your contact forms, online surveys, and event registrations.

paypal

PayPal is the faster, safer way to send money, make an online payment, receive money or set up a merchant account.

typeform

Create interactive experiences for your audience — get more responses. It's that simple. Try it FREE – no coding required.

calendly

Say goodbye to phone and email tag for finding the perfect meeting time with Calendly. It's 100% free, super easy to use and you'll love our customer service

Square

No Limit on How Much You Can Process. Accept All Major Credit Cards Today. Sell Today. Accept Payments. Business Anywhere. Easy To Use. Serious Security. Best In Class Hardware. Complete Solutions. Free Download. Types: Visa, MasterCard, American Express, Royal Bank, BMO, TD